5G video services are better with @BeamrVideo CABR. #5G #videostreaming #livevideostreaming #HEVC #mobilevideo pic.twitter.com/mzWuPzjLpl
— BEAMR (@BeamrVideo) June 28, 2019
Beamr Imaging Ltd. started in 2009 by the 3-time technologist Sharon Carmel who counts two previous startup exits to his credit which include a digital graphics and imaging technology company that rocketed to a $7 billion valuation on the London stock exchange, and a cloud synchronization company acquired by Phoenix Technologies. Beamr serves the world's top Pay TV and OTT video service providers, the result of being a top developer of content-adaptive video encoding and content-adaptive video optimization solutions that enable high quality, high performance, and bitrate efficiency for managed service operators, streaming video platforms, telcos, and video streaming platforms.
The video technology Beamr developed for our codecs are covered by eleven granted patents that are a part of the 44 total patents the company holds that cover our best in class video optimization innovations. Though video quality and bitrate continues to be a core focus of development, Beamr recognized the prevailing trend to increase compute performance and density of software-based video encoding and transcoding infrastructure as a key to securing a competitive advantage for MSOs, streaming video distributors, and CDNs. With compute efficiency being an essential goal, video architects must be prepared for advanced entertainment content, by embracing new technologies, capabilities, and standards such as HEVC, HDR, and 4K.
As a original inventor of content-adaptive technology introduced in 2013 as Beamr Video which was the world's first perceptual video optimizer, Beamr is well versed in the area of using a perceptually aligned quality measure to reduce bitrate. This is the foundation for the Beamr rate-control called CABR which stands for Content-Adaptive Bitrate. CABR is the power behind the company's HEVC codec Beamr 5x and the H.264 video encoder Beamr 4x. CABR GET MORE INFO is a Beamr proprietary invention that ensures guaranteed video quality at the lowest bit rate. When a user activates CABR, the user can realize an additional bit rate savings of as much as 50% for both HEVC and H.264 encoded files and streams.
In the video industry, quality claims are made by vendors and service providers, yet the process and method for verifying them are rarely disclosed. At Beamr, we checked our perceptual quality using a known International standard that gives Beamr customers the confidence to accept Beamr perceptual optimization technology. If you view a video encoded using the VBR rate-control and a video encoded with the CABR rate-control side-by-side, they will be perceptually identical to the human eye under regular viewing conditions. This claim has been certified by numerous Hollywood golden eyes including those from Sony Pictures, Warner Bros., and NBCUniversal. In addition, Beamr performed a full battery of ITU BT.500 testing which proved the result of CABR to be perceptually identical to the original file or targeted quality. Check out beamr.com to learn how Beamr pioneered this new segment of CAE content-adaptive encoding and optimization, using CABR.
The industry has enjoyed significant advances in software encoding, video codecs, and tools, yet the pace of video growth on the network is expanding faster than the availability of CPUs, causing silicon encoding solutions using GPUs, FPGAs, and ASICs to come back into focus. Beamr silicon accelerated CABR encoding opens new opportunities with very low TCO for mobile, edge, and cloud applications. The work Beamr is doing on silicon is closing the gap between the high performance of hardware encoders, and the complexity of advanced algorithms like CABR which traditionally were only able to be implemented in software on a CPU.